M&C have a team dedicated to raising awareness of the club - not only in a local capacity, but also wherever possible on a national level. Within its ranks, the club have fully trained media professionals who look to seek opportunities within the press and broader media in order to maximise awareness of the club and its successes both on and off the pitch.
In the recent years, Mitcham & Carshalton have been covered across UK National Newsapers, Rugby magazines and websites, and across Radio stations and TV Platforms.
Wherever possible, M&C look to utilise opportunities in order to promote not only the club's brand, but that of our parters, without whom, our success would not be possible.
For all media or marketing enquiries, contact Keir Waller - email@example.com
Mitcham & Carshalton in the Press
With limited rugby in the first half of 2021, the club has looked to continue to develop and improve, not just as a ambitious and successful rugby club, but a mindful and self aware one.
Our recent work with our friends the London Stags, who also call Dewsbury Cottage home, has helped us gain International Gay Rugby Afiliate membership - the first of its kind!
Coinciding with our work on improving inclusion within the club, M&C hosted the inaugural London Pride 7s in June, with 20 sides from a dozen clubs taking part (mostly LGBT & Inclusive sides).
This enormous event of over 200 people was support by a number of companies including Simon Shaw's sporting equipment brand. Simon was able to speak to the Metro to help support the event raising awareness of the club, London Pride 7s and also Simon's sports brand. The event was well covered by local press and BBC Radio London also attended, speaking to M&C's Director of Rugby, London Stags' Club Captain and Lord Hayward of the Kings Cross Steelers who were also in attendance. M&C continue to seek opportunities to raise awarenss of the club in the press so watch this space for more amazing club coverage!
What a year 2020 was for M&C! Building from a very successful 2019, the club finished their 2019/2020 season unbeaten, winning four trophies and awards. Our Press Office made sure our on-field achievements were recognised and were able to secure a number of pieces of local media coverage as well as The Rugby Paper! These pieces of coverage also featured the names of our club partners, helping boost brand awareness in the local press and rugby community as a whole.
Whilst the pandemic prevented any more rugby in 2020, we constantly sought more opportunities to raise awarenesss of the club. While the world stood still during the pandemic, work quickly took place off the pitch, with the foundation of the women's team, the beer garden creation and changing room redevelopment, this saw more local press coverage. Following this, our club was featured in the prestigious Rugby Show where our chairman, Keir Waller, was a part of a panel discussing the state of grassroots rugby in the UK, hosted by our friends at Fill Your Boots Rugby.
As a cherry on the cake, our club was included in Rugby World Magazine, the UK's biggest rugby publication, as the Team of the Month, a huge honour for our club!
2019 was the year the club started its dramatic recovery. Following club crisis talks in 2018, the club saw a large overhaul of player and committee members and for a time, was on its knees. A new comittee, primarily composed of players, took up the reins and looked to dismantle the infrastructure of the club and bring it into the 21st Centry with a new look and new purpose. As the resurgence began, the club welcomed a touring Argentinian side, the University of Buenos Aires. This was the beginnings of M&C making making a statement of intent. This event was attended by a number of important figures including our local mayor, which was covered in the local paper.
Later in the year, a huge cataylst for change took place when M&C won a competition in The Sun, sponsored by Mastercard. The club was awarded a clubhouse makeover worth several thousand pounds. Coinciding with the 2019 World Cup, this makeover was a landmark in our club's history - the clubhouse had been overturned and had become something the club could take pride in. The event was filmed by The Sun and was also included in a two page spread in the newspaper as well as online. Mastercard's brand ambassador, former Lion and World Cup Winner, Neil Back was in attendance and spent the day at the club, watched the England match with the players, showed off his World Cup winners medal and even dump tackled our then Chairman, Keir Waller into a sofa!